For so long, we were rocking some international brands to prove how hardcore Hip-Hop fans we were. There was a period when YMCMB Snap-backs were totally in style but nobody could really tell you what the letters stand for…

Fortunately times have changed and so has our taste in style. We’ve become more accustomed to our local music, giving our stars the shine and spotlight they deserve.

Our absolute favorite rappers have taken advantage of the void in the Hip-Hop Fashion space. With some having already introduced their clothing labels in the previous year, this year is pretty much all set to light up with the latest swag trends. Some of the dopest game changers have taken branding to a whole new level along with the release of hits for our music collection. We guarantee that if you cop yourself any one of the following items, you’ll be fresher than Mofo!

Kwesta (@KwestaDaKar) might have recently fallen victim to a sim-swap scam, but if there is anything  to jack from DAKAR it’s got to be his style… You don’t need a network too link you with RAPLYF apparel. No pun. The rapper made purchasing Ngud’ acceptable all over again through his hit song featuring Cassper Nyovest. He is currently nominated for The 16th Metro Fm Music Awards in four(4) categories. Check out his social media to find out how to vote for him. The real appreciation of RAPLYF comes when you realize the movement that goes along with the apparel.

Not to set a tone here but just like Kwesta our next rappper’s stage name also starts with ‘K’. Okay?

Mr Swagger of the Season, The Skhanda God, Iskhothane se Rap, Don Dada! Yes, we’re talking about an artist who will hit haters with punchlines so strong they’ll be Knocked Out! K.O (@MrCashtime) actually just dropped the sexiest song in the game right now titled Pretty Young Thing. Now fellas if you haven’t heard it yet, make sure your girl doesn’t hear it before you. It’s got that sauce! http://thinksllow.com/2017/02/03/stream-new-music-mrcashtime-k-o-prettyyoungthing/

He dropped DUSTINKOMPANY  less than a month ago and it’s been selling like hot cakes. Already by the second week, the white sweats were sold out and scheduled for re-stock. Yellow @DustinKOmpany shirts are out and available now. Folllow @DustinKOmpany on twitter to find out how to order one and to cop yourself one.


Remember when AKA tweeted this last year: “Our MERCH quality is better than the Cape Town PABLO MERCH …. They printed over rubbish wholesale T shirts. Ask anyone who copped there.” — AKA (@akaworldwide) September 15, 2016

He clearly made sure we know for certain that he is Doro Mega by popping a store in Cape Town. The ultimate brand to associate with in this day and age is the Super Mega. Not much can be said about the obviously swag-dripping mech by @AKAWorldWide.

The shirts come in different colors and have been modeled by Bonang Matheba so you know they are a definite must have.  Make sure when you get yourself on of these, you keep to the lifestyle as well.. Clean and Classy is were we advice you to start. The world is his… it has always been.

We have yet to look at other brands, developed and supported by local rappers. Stick with us and we’ll show you just what to purchase the next time you go shopping. Don’t be hitting ’em cheap stores, rather get with quality at an affordable price.

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